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The Hawai'i Convention Center (HCC) has formed a strategic alliance with NYSAE, which will put Hawai'i in the forefront of the New York metropolitan and tri-state area which is the third largest association market in the United States and is a key market for Hawai'i as a destination. As the exclusive sponsor of NYSAE's January 20 Monthly Luncheon, the HCC will present Keynote Speaker Rosa Say, author of Managing With Aloha: Bringing Hawai'i's Universal Values to the Art of Business. Ten tabletop displays will also highlight the destination during the luncheon. The HCC will be featured prominently during exclusive events, including as a sponsor of MeetNY's two cutting-edge seminars at the Millennium Hotel on March 10 from 1 p.m. to 4 p.m. Hawai'i representatives will be on hand to welcome guests prior to each session and during the refreshment break. The HCC logo will be emblazoned on the Hard Rock Café marquis together with NYSAE's logo. The exposure in the heart of New York's Times Square is invaluable both in location and at a prime time of year. The marquis advertising (along with the Hard Rock Café logo) is exclusive to the HCC and NYSAE during MeetNY.
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